AI startup Pit has launched publicly with $16 million in funding led by Andreessen Horowitz.
The Stockholm-based company is building software it says replaces spreadsheets, inboxes, and rigid business tools used in enterprise operations.
The funding round, which included Lakestar and participation from founders and executives across OpenAI, Anthropic, Google, Deel, and Revolut, was also joined by members of the Stena and Lundin families.
The company presents itself as an “AI product team as a service”. It builds and deploys software for internal business operations, tailored to how each company already works.
Across many industries, companies still rely on spreadsheets and disconnected systems. These tools usually sit alongside older software that is difficult to change. Many firms have spent heavily on digital systems, but still deal with manual processes.
Pit says it replaces that structure with custom-built systems powered by AI, aiming to help companies run operations without forcing them into fixed software designs.
“For 20 years, enterprises have rented software that forces them to operate around it. With AI, that ends. For the first time, every company can run on systems they actually designed themselves,” said Adam Jafer, CEO and co-founder of Pit.
The platform turns business requirements into deployed software and handles areas such as operations, finance, and customer workflows.
Pit operates through two main components, which are Pit Studio, which learns how a company works and builds systems around it and Pit Cloud, which provides infrastructure with security controls, including tenant isolation, ISO 27001 standards, SSO, RBAC, and audit tracking.
The company’s system is not a prototype tool or a simple assistant. It produces live software that runs real operations.
Early use cases already exist in logistics, telecoms, e-commerce, and healthcare. Companies involved include Voi, Tre, Stena Recycling, and Kry. Some systems went live within days or weeks.
Reported results include an 85% reduction in campaign execution time and more than 10,000 hours saved per deployment each year. Invoice processing systems reached 99% acceptance rates through automation.
At one large European industrial firm, Pit replaced contract and invoice validation processes. The system runs in real time and removes manual checks, saving over 10,000 hours annually.
“Every AI company is selling speed. Pit is selling speed that holds up for years, secure, governed, and built to last. It’s a new category,” said Alex Rampell, General Partner at Andreessen Horowitz.
The company was founded by teams with backgrounds in Voi, Klarna, and iZettle. They previously built internal systems that replaced manual work with automated software at scale.
Now they are packaging that approach into a commercial platform aimed at large enterprises.
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