In a rapidly evolving global market, Nigeria’s creative economy has surged to a staggering $15 billion valuation, positioning itself as one of the nation’s most vital non-oil growth engines. While Nollywood and Afrobeats often dominate the headlines, the 67-year-old Miss Nigeria institution has undergone a radical transformation to become a primary architect of this economic […]
read more Here’s how Miss Nigeria is powering Nigeria’s $15bn creative economy

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