CheersToHardcoreFans: How Heineken Is Redefining Football Fandom

Heineken is once again redefin­ing the football fan experience as it kicks off the UEFA Cham­pions League knockout stages in Nigeria with its campaign, ‘Cheers to the Real Hardcore Fans’ – a bold continuation of its global Fresher Football plat­form. This campaign is a witty and heartfelt tribute to the real MVPs of the game: […]